WorthPointe’s investment philosophy is straightforward and transparent. We seek to be diversified, low cost and tax-efficient while emphasizing the three key company factors—size, price and direct profitability—associated with higher returns. You benefit by getting more expected return for less risk.
We take pride in helping you achieve your financial and personal goals by identifying your needs and coordinating with our team of CERTIFIED FINANCIAL PLANNER™ professionals to ensure all bases are covered, so you realize every applicable legal benefit. We believe our investment philosophy and approach to client services are essential factors that allow us to offer the most comprehensive financial planning/wealth management services possible—services that are always in your best interest.
Simplify + Save Time:
Your Personal Financial Dashboard
Eliminate the fuss of remembering 10 account logins. WorthPointe clients each have their own personal financial dashboard, WorthPointe 360,
where all financial accounts are organized under one digital roof. Accessible at anytime, anywhere: simplicity, at its best.
Contact us to learn more.
- See Everything You Own, All In One Place
Your investments, retirement accounts, insurance policies, reward miles, credit cards and more: we streamline your financial accounts so you only have to remember one destination.
- Monitor Your Investments, Live
Stop searching through a pile of statements. Get an up-to-date progress report on all of your accounts, at a glance. Balances recalculate automatically throughout the day, so you’re always looking at the latest.
- Access Your Accounts Anytime, Anywhere
Open your personal dashboard on the road, in the office, or in the comfort of your home with easy access from your phone, tablet, or computer.
Learn More About What We Do
What is a CERTIFIED FINANCIAL PLANNER™ professional?
The CERTIFIED FINANCIAL PLANNER™ professional designation is the only financial planning certification that requires financial planners to put the needs of their clients ahead of their own. Financial planners who earn the CFP® designation meet rigorous standards of professionalism and ethics, and are required to uphold the values of the CFP® Board—including confidentiality, competence, diligence, fairness, integrity, objectivity and professionalism.
In addition to recognizing financial planners’ excellence, the CFP® designation was created to help people identify financial planners who put clients’ interests first. When you choose a WorthPointe CERTIFIED FINANCIAL PLANNER™ professional, you can rest assured that your financial planner is committed to delivering accountability you can trust.
How Do Financial Planners Earn the CFP® Designation?
WorthPointe financial planners undergo a rigorous certification, proving their competency and dedication… Continue Reading
Choosing a Financial Planner - Taking Everything into Account
Choosing a Financial Planner
Last time you considered working with a financial planner and stepped back to evaluate your wealth, what did you look at? If you’re like most people, it probably included taking inventory on your savings and checking balances, your investment accounts, your expenses, and other things of monetary value.
You’re not alone. When it comes time for choosing a financial planner, most people get ready to share their numbers right from the get go. What they don’t take into account is that financial planning is more than just a numbers game — and a CERTIFIED FINANCIAL PLANNER™ professional is someone who won’t just help you grow your wealth by having a handle on your account balances, but will best become your ally by getting to know more about your personal situation and lifetime goals.
Let’s talk more about what really goes into the relationship between you and your financial planner, what you’ll want to share (and know about them), and where to begin your search for the right planner to add to your team.
8 Questions to Ask When Choosing a Financial Planner
And Avoid the Pitfalls that Put Your Life Savings at Risk.
Download the WorthPointe white paper
The Informed Investor - 5 Key Nobel Prize Winning Concepts
Many people today are facing difficult choices in achieving their financial goals and are ask- ing serious questions, as they should. Our goal with The Informed Investor is to help you see through the noise of the marketplace in order to systematically make smart decisions about your money.
We believe in empowering people to make the best decisions for themselves or, if they wish, to astutely choose a financial advisor who can implement sound wealth management principles. And we believe in sharing our own financial knowledge with everyone who wants to make wise decisions about his or her money.
What is a CERTIFIED FINANCIAL PLANNER™?
WorthPointe is proud that our financial planners have earned the designation of CERTIFIED FINANCIAL PLANNER™ professional, but how does that benefit you? You might be interested to know that individuals who are CFP® Professionals:
- Have completed extensive training and experience requirements
- Are held to rigorous ethical standards
- Understand the complexities of the changing financial climate
- Are held to a fiduciary standard of care—required to act in your best interest
Anyone can use the title “financial planner,” but with so much at stake, you want to ensure you’re receiving financial advice from someone who’s invested the time and energy to earn the CFP® Professional designation—which represents a high level of competency, ethics, and professionalism.
What is the difference between fee-only and fee-based financial planners?
This is a question we answer all the time—and it’s important for you to understand the important differences between these two types of financial professionals.
WorthPointe is a fee-only firm, which means we conduct business based on having a fiduciary duty to you, which means by law, we must have your best interest at heart. It also means we have no inherent conflicts of interest, and we don’t accept fees or commissions based on product sales. We provide comprehensive advice based on a percentage of your assets under management.
Contrast that with how fee-based financial planners operate. They may charge fees and commissions based on the products they sell, but because they don’t have a duty to disclose their method of compensation, clients are subject to hidden fees that can dilute their portfolios. This way of conducting business creates an inherent moral hazard, since advisors may be tempted to suggest products that will result in them earning high commissions—but may not be right for you.